HOW RESPONSIBLE SUPPLY CHAINS AND HUMAN RIGHTS CONCERNS

How responsible supply chains and human rights concerns

How responsible supply chains and human rights concerns

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While business social initiatives might been maybe not that effective as being a advertising strategy, reputational harm can cost companies dearly.



Market sentiment is mostly about the overall attitude of investor and investors towards specific securities or markets. In the previous decade this has become increasingly also impacted by the court of public opinion. Individuals are more aware of ofcorporate behaviour than in the past, and social media platforms enable accusations to spread in no time whether they are factual, deceptive and even slanderous. Therefore, aware customers, viral social media campaigns, and public perception can result in reduced sales, decreasing stock rates, and inflict damage to a company's brand equity. On the other hand, years ago, market sentiment was just influenced by financial indicators, such as sales figures, profits, and economic factors that is to say, fiscal and monetary policies. Nevertheless, the expansion of social media platforms as well as the democratisation of data have actually certainly extended the scope of what market sentiment entails. Needless to say, consumers, unlike any time before, are wielding a lot of power to influence stock prices and impact a company's financial performance through social media organisations and boycott plans based on their perception of a company's decisions or standards.

Evidence is obvious: overlooking human rightsissues may have significant costs for companies and economies. Governments and companies which have effectively aligned with ethical practices protect against reputation harm. Applying strict ethical supply chain practices,encouraging reasonable labour conditions, and aligning regulations with worldwide business standards on human rights will safeguard the standing of nations and affiliated companies. Also, current reforms, for instance in Oman Human rights and Ras Al Khaimah human rights exemplify the international focus on ESG considerations, be it in governance or business.

Businesses and shareholders are more concerned about the impact of non-favourable publicity on market sentiment than any other factors nowadays as they recognise its immediate impact to overall business success. Even though relationship between corporate social responsibility initiatives and policies on consumer behaviour suggests a poor association, the information does in fact show that multinational corporations and governments have faced some financialdamages and backlash from customers and investors due to human rights concerns. The way customers see ESG initiatives is generally being a bonus rather than a determining variable. This difference in priorities is evident in consumer behaviour studies where in fact the impact of ESG initiatives on purchasing decisions continues to be reasonably low in comparison to price, level of quality and convenience. Having said that, non-favourable press, or particularly social media when it highlights business wrongdoing or human rights related dilemmas has a strong effect on consumers attitudes. Clients are more likely to react to a company's actions that clashes with their personal values or social expectations because such narratives trigger an emotional response. Thus, we see governments and companies, such as for instance in the Bahrain Human rights reforms, are proactively implementing procedures to weather the storms before having to deal with reputational problems.

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